EnvProduction
Launch Operations · Confidential

IC Launch War Room™

The operational headquarters for launching Investible Capital™. Ownership, milestones, blockers, and readiness — one command center.

Dept
Priority
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Section 01 · Command

Launch Command Center

Single-pane status of the launch as of this moment.

LCC-01T-11d
In Progress
Launch Status
LCC-02of plan
68%
Overall Completion
LCC-03June 15
11
Days Until Launch
LCC-04of 87
14
Critical Tasks Remaining
LCC-05see risks
3
High-Priority Blockers
Section 02 · Roadmap

90-Day Execution Roadmap

Three phases. One trajectory: Foundation → Authority → Conversion.

PH-01Days 1–30

Foundation

82%
Objectives
  • Brand, narrative & website live
  • Investibility Score™ v1 sealed
  • Core team rituals codified
Milestones
  • Brand book v1 approvedStudio
  • Website launch (10 routes)Ops
  • Assessment v1 calibratedAnalysts
  • CRM schema deployedOps
PH-02Days 31–60

Authority

54%
Objectives
  • Founder POV system live
  • Webinar engine producing
  • Strategic partnerships sealed
Milestones
  • 12 LinkedIn POV essaysFounder Office
  • Webinar #1 — 250 regMarketing
  • 5 partnership LOIsFounder Office
PH-03Days 61–90

Conversion

18%
Objectives
  • Pipeline > $4M qualified
  • Retainer waitlist opened
  • Quarterly review cadence live
Milestones
  • 12 Strategic Reviews bookedAnalysts
  • First 3 retainers signedFounder Office
  • Delivery handover SOP liveDelivery
Section 03 · Checklist

Launch Checklist

Every workstream broken down to the line item. Filterable by department and query.

Brand & Website

3 items
ItemStatusOwnerDeadlineNotes
Visual identity systemCompletedStudioD-72Locked v1.2
Public site (10 routes)CompletedOpsD-65SSR verified
Press kit & one-pagerIn ProgressStudioD-12Awaiting headshots

Assessment System

3 items
ItemStatusOwnerDeadlineNotes
Methodology v1 sealedCompletedAnalystsD-60
Scoring engineIn ProgressAnalystsD-7Weights under review
Founder report templateNot StartedFounder OfficeD-3Blocked on tone deck

CRM & Automation

3 items
ItemStatusOwnerDeadlineNotes
CRM schema + rolesCompletedOpsD-50
Assessment → CRM webhookIn ProgressOpsD-9Auth tokens pending
Lifecycle email flowsNot StartedMarketingD-14

Founder Content Engine

3 items
ItemStatusOwnerDeadlineNotes
POV editorial calendarCompletedFounder OfficeD-40
12 LinkedIn essays draftedIn ProgressFounder OfficeD-218 of 12
Video series pilotNot StartedMarketingD-30

Webinar System

3 items
ItemStatusOwnerDeadlineNotes
Webinar platform configuredCompletedMarketingD-35
Webinar #1 deckIn ProgressFounder OfficeD-11Section 3 redo
Follow-up sequenceNot StartedMarketingD-9

Client Delivery System

3 items
ItemStatusOwnerDeadlineNotes
Phase 1 diagnostic SOPCompletedDeliveryD-45
Reporting templates (4)In ProgressDeliveryD-162 of 4
Onboarding playbookNot StartedDeliveryD-22

Sales Infrastructure

3 items
ItemStatusOwnerDeadlineNotes
Pipeline stages definedCompletedFounder OfficeD-30
Proposal templateIn ProgressFounder OfficeD-10
Pricing & terms docNot StartedFinanceD-12

Operations Infrastructure

3 items
ItemStatusOwnerDeadlineNotes
Internal IC OS™In ProgressOpsD-5This platform
Knowledge Vault™ seededIn ProgressOpsD-1532 entries
Quarterly review ritualNot StartedFounder OfficeD-28
Section 04 · Tasks

Task Management Board

Operational kanban for the launch sprint.

Backlog2
T-118Medium
Draft Q2 partnership memo
NirajJun 22
💬 1
T-119Low
Scoring weights research
A. MehtaJul 02
To Do2
T-104High
Configure webhook auth
OpsJun 09
💬 3
T-106Critical
Webinar #1 deck — section 3
NirajJun 08
💬 5
In Progress3
T-091Critical
Founder report template v1
Founder OfficeJun 07
💬 4
T-097High
Lifecycle email flows
MarketingJun 18
💬 2
T-099Medium
Reporting templates 3/4
DeliveryJun 20
💬 1
Review2
T-083Medium
Press kit PDF
StudioJun 10
💬 2
T-085High
Pricing & terms doc
FinanceJun 16
💬 6
Completed2
T-061High
CRM schema deployed
OpsMay 28
T-068Critical
Brand book v1
StudioMay 30
Section 05 · Departments

Department War Rooms

One room per function. Priorities, projects, deadlines, KPIs.

Marketing

War Room
2.4M
Reach
184
MQL
Priorities
  • Webinar #1 launch
  • LinkedIn cadence to 5x/wk
  • Lifecycle email v1
Active Projects
  • · POV publishing engine
  • · Partnership co-marketing
Upcoming
  • Webinar deckJun 08
  • Email flowsJun 18

Analysts

War Room
42
Assessments
61
Avg Score
Priorities
  • Calibrate scoring v1.3
  • Pilot 6 assessments
  • Analyst playbook v2
Active Projects
  • · Scoring engine
  • · Founder report automation
Upcoming
  • Scoring weightsJun 07
  • Playbook v2Jun 24

Operations

War Room
99.9%
Uptime
7
Tickets
Priorities
  • Ship IC OS™ v1
  • Knowledge Vault™ seed
  • CRM automation
Active Projects
  • · Internal platform
  • · Data warehouse
Upcoming
  • OS v1Jun 12
  • Vault entries 50Jun 20

Founder Office

War Room
8/12
Essays
2/5
LOIs
Priorities
  • Webinar #1 narrative
  • 5 LOIs
  • Strategic Review pipeline
Active Projects
  • · POV essays
  • · Partnership outreach
Upcoming
  • Essays 12/12Jun 21
  • LOI batch 1Jun 28

Finance

War Room
18mo
Runway
$92k
Burn
Priorities
  • Pricing model
  • Cash runway model
  • Retainer terms
Active Projects
  • · Pricing & terms doc
  • · FY26 model
Upcoming
  • Pricing v1Jun 16
  • Runway modelJun 30
Section 06 · Build

Investibility Score™ Build Tracker

Component-level completion of the proprietary assessment platform.

Methodology100%
Question Bank92%
Scoring Logic78%
Automation54%
Analyst Reports66%
Founder Reports40%
Qualification Logic71%
CRM Integration58%
Section 07 · Content

Content Engine Tracker

Publishing calendar across formats.

FormatPlannedPublishedCompletion
LinkedIn Posts2417
71%
Articles63
50%
Videos41
25%
Webinars30
0%
Case Studies52
40%
Email Campaigns84
50%
Section 08 · Webinar

Webinar Launch Center

Webinar #1 — 'The Investibility Gap'.

WB-01
250
Registration Goal
WB-0259%
148
Current Registrations
WB-03
60%
Attendance Goal
WB-04seq 0/3 sent
Drafted
Follow-Up Status
WB-05post-event
Review Apps Generated
WB-06founder POV
The Gap
Topic
Webinar Funnel
Invited
4,800
Landing Visits
1,820
Registered
148
Expected Attendance
89
Projected Review Apps
22
Section 09 · Pipeline

Pipeline Tracker

Top-of-funnel through retainers.

Assessment Starts
412
Assessment Completions
26865%
Review Applications
14253%
Qualified Reviews
6445%
Proposals Sent
2234%
Clients Won
732%
Retainers Won
343%
Section 10 · Readiness

Launch KPI Scoreboard

Component readiness at a glance.

Website96%
Assessment82%
CRM74%
Automation61%
Webinar58%
Founder Content70%
Sales Process64%
Client Delivery72%
Overall Launch Readiness
72%
Section 11 · Risks

Launch Risks™

Blockers, owners, resolution plans, and priority.

IDRiskOwnerImpactResolution PlanStatus
R-01
Founder report template not yet validated with pilot cohort
Founder OfficeCriticalLock template by Jun 07; pilot review on Jun 09In Progress
R-02
Webinar registration tracking below 60% of goal at T-11
MarketingHighActivate partnership cross-promo and 3x email touchesIn Progress
R-03
Lifecycle automation auth pending IT review
OpsHighEscalate to Niraj for executive override Jun 06Not Started
R-04
Pricing model not signed off by Finance
FinanceMediumWorking session Jun 11Not Started
R-05
Knowledge Vault™ governance roles undefined
OpsLowDocument RACI in retention protocolNot Started
Section 12 · Founder

Founder Command Center

Niraj — weekly priorities, decisions, reach.

Weekly Priorities
  • Webinar #1 narrative lock
  • Lead 5 partnership conversations
  • Sign off Founder Report template
Strategic Reviews
  • Weekly leadership syncMon 09:00
  • Strategic Review prepWed 16:00
  • Pipeline reviewFri 14:00
Content Schedule
  • POV essay #9Jun 07
  • POV essay #10Jun 10
  • Webinar #1Jun 12
Partnership Outreach
  • Sequoia India introPending reply
  • YC alumni circleCall booked Jun 09
Decisions Pending
  • Retainer floor pricing
  • Webinar #2 topic
  • Hire timeline for Analyst #3
Revenue Targets · North Star
$1.8M
Q3 ARR
8
Retainers
24
Strategic Reviews
$4.2M
Pipeline
2.4M
Authority Reach
4.8%
Conversion
Section 13 · Today

Daily Execution Dashboard

Today's surface — what moves the launch forward in the next 12 hours.

DD-01
7
Tasks Due Today
DD-02
4
Meetings Scheduled
DD-03
3
Pending Reviews
DD-04
2
Pending Approvals
DD-05
38%
Daily Completion
Today's Priorities
  • Review Founder Report template v1
  • Approve webinar deck section 3
  • 1:1 with Analyst lead
Section 14 · North Star

North Star Dashboard

Always visible. The eight numbers that define the launch.

NS-01
268
Assessment Completions
NS-02
64
Qualified Reviews
NS-03
7
Clients Won
NS-04
3
Retainers Won
NS-05
$184k
Monthly Revenue
NS-06
$62k
MRR
NS-07
2.4M
LinkedIn Reach
NS-08
148
Webinar Registrations
© Investible Capital — Internal Use OnlyIC OS™ · Confidential